The State of Local Business 2021 report is out. This insights report provides a snapshot of local businesss’ digital adoption throughout the COVID-19 pandemic and also provides an indication of their needs for digital tools in the immediate future. Here are some...
Why is a business reputation important? Research shows 88 percent of people say they read reviews before making a purchase decision. It’s now the first step in the modern customer journey. Without a positive online reputation, people will likely turn to the more...
Multi-location Business App: Social Posting Available on February 1st Managing social for multi-location brands has never been easier. Through the Multi-Location Business App, you can now post to multiple Facebook pages in one go. Maintain brand consistency while...
Surviving in the wildly competitive market of today’s global commerce is always particularly hard for small businesses and depends greatly on proper marketing strategies. Digital marketing, in particular. As the markets grow and online environments expand, small...
Unlike the buyer’s journey, it is the road less traveled. A customer-deciding journey takes prospects down a path much more likely to end at a successful sale. It flips the well-worn notion of a buyer’s journey to instead focus on what the customer is doing...
What are LinkedIn Stories? Following in the footsteps of Snapchat, Instagram, and Facebook, LinkedIn Stories allows companies and members to publish photos and videos up to 20 seconds long via the platform’s mobile app. The updates last 24 hours before disappearing...
