by Chris Beckwith-Taylor | Feb 15, 2021 | Google, New Releases, Product Insider, SEO
See SEO proof-of-performance in the Executive Report! We’re showing our customers all the hard work we’re doing for them, resulting in their business appearing more often right where their customers are searching: On Google. By connecting Google Search...
by Chris Beckwith-Taylor | Jan 7, 2021 | Conquer Digital Academy, Digital Advertising, Google, SEO, Small Business, Training
How To Add A Business Before It Opens If your business hasn’t opened yet, you can create a Google My Business listing and let your community know that you’ll be opening soon. Set your future opening date, engage with customers, and announce when and where you’ll...
by Chris Beckwith-Taylor | Dec 21, 2020 | COVID-19, Google, Green Stick News, Small Business, Work From Home
As difficult and unexpected as 2020 turned out to be, we can always look back at the good and the bad in an unforgettable year. A week ago, Google released it’s 2020 Year in Search report that showed all of our individual curiosities of ‘why’ and ‘what’ we searched in...
by Chris Beckwith-Taylor | Dec 14, 2020 | COVID-19, Crisis Response, Digital Advertising, Google, SEO, Small Business, Social Media, Training
Cuts, yes, but growth and greater success are possible with the right pragmatic actions. Downturns are tough on employers and their employees. The good news is that if history is any indication, economic slumps are rarely insurmountable. Based on past recessions, here...
by Chris Beckwith-Taylor | Dec 10, 2020 | Content Marketing, COVID-19, E-Commerce, Experiencial Marketing, Google, Reputation Management, SEO, Social Media, Website
Unlike the buyer’s journey, it is the road less traveled. A customer-deciding journey takes prospects down a path much more likely to end at a successful sale. It flips the well-worn notion of a buyer’s journey to instead focus on what the customer is doing...
by Chris Beckwith-Taylor | Nov 19, 2020 | Conquer Digital Academy, Conversions, Google, New Releases, SEO, Website
ICYMI, Google launched App + Web out of beta and renamed it Google Analytics 4 (GA4). This is the biggest analytics update we will have during 2020 and possibly the biggest update to Google Analytics in over a decade! Early looks at the reporting available in the...