by Chris Beckwith-Taylor | Mar 2, 2021 | Content Marketing, SEO, Social Media, Training, Video Marketing
As social media platforms increasingly reach into more areas of our lives, content creators embrace new interactive ways to promote their brand. They know that it’s not enough just to showcase great products, but also to start a friendly, face-to-face...
by Chris Beckwith-Taylor | Jan 24, 2021 | Content Marketing, E-Commerce, Lead Generation, Online Store, Website
Simple Cart Tweaks To Double Your Sales! Just because a user makes it to the cart page, or adds many items to the cart, does not mean you have made a sale. In fact, over half of your consumers are abandoning their carts. But what are the reasons for this? There are...
by Chris Beckwith-Taylor | Jan 21, 2021 | Content Marketing, Kickstart & Accelerate Growth, Lead Generation, SEO
Blog marketing is the backbone of all great content marketing programs. And content marketing is one of the most effective lead generation tactics available to modern marketers. In fact, content marketing produces three times as many leads per dollar spent than other...
by Chris Beckwith-Taylor | Jan 4, 2021 | Content Marketing, Crisis Response, Digital Advertising, Reputation Management, SEO, Social Media, Video Marketing, Website
Surviving in the wildly competitive market of today’s global commerce is always particularly hard for small businesses and depends greatly on proper marketing strategies. Digital marketing, in particular. As the markets grow and online environments expand, small...
by Chris Beckwith-Taylor | Jan 4, 2021 | Content Marketing, SEO, Small Business, Social Media, Video
Through the whirlwinds and chaos of 2020 had brought, we finally made it to 2021! With unexpected roadblocks and challenges thrown at small business owners, we can hopefully move forward with direction and strength in the new year. At Green Stick, we’re here to...
by Chris Beckwith-Taylor | Dec 10, 2020 | Content Marketing, COVID-19, E-Commerce, Experiencial Marketing, Google, Reputation Management, SEO, Social Media, Website
Unlike the buyer’s journey, it is the road less traveled. A customer-deciding journey takes prospects down a path much more likely to end at a successful sale. It flips the well-worn notion of a buyer’s journey to instead focus on what the customer is doing...
