by Chris Beckwith-Taylor | Feb 28, 2020 | Reputation Management, SEO
Sentiment analysis can be a key indicator of customer satisfaction and customer experience. Customer experience is the key to business success. In fact, after a positive experience, more than 85% of customers purchase more. Twenty-five percent, however, drop a product...
by Chris Beckwith-Taylor | Feb 14, 2020 | Experiencial Marketing, Google, SEO
Introduction Gone are the days of the traditional marketing funnel. While the funnel once showed us how a customer would gradually narrow down their product search along the path to purchase, this standard has changed. Or more accurately, there is no standard path....
by Chris Beckwith-Taylor | Feb 7, 2020 | Reputation Management, SEO
Which review websites are the best to ask customers to leave reviews about a business? Why not just ask for business reviews or testimonials on a business’s website? Well, asking consumers to leave a review on a businesses’ website seems a lot more...
by Chris Beckwith-Taylor | Jan 24, 2020 | Experiencial Marketing, SEO, Social Media
A strong social media presence is one of the best ways to be heard, and businesses are no exception to this rule. Forget the doorstep; there’s a whole world of potential customers and fans at your fingertips who are actively looking for brands that they can identify...
by Chris Beckwith-Taylor | Jan 10, 2020 | SEO
Introduction With over 20 years of experience, Diamond Exterminators has built a reputation for reliable customer service and quality pest control and home repair work in Hampton Roads. In May 2019, Diamond Exterminators partnered with Green Stick Marketing with the...
by Chris Beckwith-Taylor | Jan 2, 2020 | SEO
Search Engine Optimization—or SEO—is a term that may sound scary at first, but is simple when you break it down. It’s the process of optimizing your online content (website, blog or otherwise) for search engine algorithms like Google’s. Search engine algorithms are...