The tools you need There are two ways to add egift cards (or online gift cards, or digital gift cards) to an online store. First, there may be an in-platform way to do it, or you may need to get a separate plugin or app. Each platform, plugin, or app will have unique...
How to identify your pain points To identify your conversion pain points, you need to set up tracking and analytics for your website. Without this data, it will be impossible to pinpoint exactly where your customers are dropping off and where you need to focus your...
From startups and small businesses to huge brands, every business can benefit from an e-commerce website, where they can sell their products or services. In today’s competitive and convenience focused society, no longer do consumers want to go out to buy items,...
Choosing the right digital advertising metrics to track and measure is crucial to the success of your campaign. If you aren’t tracking advertising efforts correctly through marketing automation software and tools, you’ll never know what’s working,...
When you’re creating Facebook Ads, do these 7 things and you will be on your way to conversion bliss. 1. Use the name of the industry or business you’re targeting in the title of your content (e.g., Realtor Survival Guide, 7 Things Every Sports Bar Needs,...
The COVID-19 outbreak is having a big impact on several industries and digital advertising is not an exception. With the coronavirus pandemic, business owners are assessing their marketing efforts and wondering if it’s the best time to run online ads. Businesses in...
