by Chris Beckwith-Taylor | Jan 7, 2021 | Conquer Digital Academy, Digital Advertising, Google, SEO, Small Business, Training
How To Add A Business Before It Opens If your business hasn’t opened yet, you can create a Google My Business listing and let your community know that you’ll be opening soon. Set your future opening date, engage with customers, and announce when and where you’ll...
by Chris Beckwith-Taylor | Jan 4, 2021 | Content Marketing, Crisis Response, Digital Advertising, Reputation Management, SEO, Social Media, Video Marketing, Website
Surviving in the wildly competitive market of today’s global commerce is always particularly hard for small businesses and depends greatly on proper marketing strategies. Digital marketing, in particular. As the markets grow and online environments expand, small...
by Chris Beckwith-Taylor | Dec 14, 2020 | COVID-19, Crisis Response, Digital Advertising, Google, SEO, Small Business, Social Media, Training
Cuts, yes, but growth and greater success are possible with the right pragmatic actions. Downturns are tough on employers and their employees. The good news is that if history is any indication, economic slumps are rarely insurmountable. Based on past recessions, here...
by Chris Beckwith-Taylor | Dec 8, 2020 | COVID-19, Digital Advertising, SEO, Small Business
It’s that time of year when we start to look ahead to the new one and start to plan on how we’re going to make some wins for our business in the coming months. Of course, you can never have a foolproof strategy. Life will always throw its famous curveball and mess up...
by Chris Beckwith-Taylor | Nov 30, 2020 | Conversions, Digital Advertising, Social Media
The Pros and Cons of LinkedIn Advertising LinkedIn Ads are among the most powerful advertising formats available to marketers in the B2B space. From awareness all the way to lead generation, LinkedIn had been proven effective (if you can afford them). This article...
by Chris Beckwith-Taylor | Nov 7, 2020 | Conquer Digital Academy, Digital Advertising, Reputation Management, Social Media
What are LinkedIn Stories? Following in the footsteps of Snapchat, Instagram, and Facebook, LinkedIn Stories allows companies and members to publish photos and videos up to 20 seconds long via the platform’s mobile app. The updates last 24 hours before disappearing...
