Since adopting Google’s latest API to power our Google Insights data, all GREENstick customers can now access new and valuable Google Business Profile Insights.
The following metrics have been added wherever applicable in the GREENstick platform:
- Search Terms – available in Listing Builder and Executive Report
- Search Total – available in Listing Builder, Executive Report, Multi-Location, and Multi-Location Executive Report
- Customer Interaction [Bookings] – available in Listing Builder, Executive Report, Multi-Location, and Multi-Location Executive Report
- Customer Interaction [Conversations] – available in Listing Builder, Executive Report, Multi-Location, and Multi-Location Executive Report
- Customer Interaction [Food orders] – available in Listing Builder, Executive Report, Multi-Location, and Multi-Location Executive Report
Google defines these new metrics as:
Searches: The queries people used to find your business. The Searches metric is updated at the beginning of each month. Please note updates may take 5 days to show up.
Bookings: Number of completed bookings by customers.
Food orders: Food orders placed for pickup or delivery directly from your Google Business Profile with an Order with a Google Provider.
Conversations: Number of unique conversations through messages.
Have a question? Contact GREENstick today!
Chris Beckwith-TaylorChris Beckwith-Taylor is a marketing innovator, known for progressing the multifamily industry forward with his behavior-based, data-driven approach to digital strategy. Beckwith-Taylor currently guides all strategic digital and technology initiatives across Green Stick Marketing's growing business portfolio.
Before launching his marketing agency, Chris was the Vice President Of Marketing at The Franklin Johnston Group, where he was responsible for the strategic marketing and leasing efforts across the organization's 20,000-plus conventional, senior, and affordable assets.
Chris also worked as the National Marketing Manager for Fore Property Company, where he ran the lease-up efforts for new apartment developments in Denver, Las Vegas, Pittsburgh, Orlando, and Portland. Prior to joining Fore Property Company, Christopher managed the advertising for over 150 multifamily communities at CoStar, a commercial real estate information and marketing provider based in Washington, D.C.
Beckwith-Taylor’s marketing experience began in 2006 as a leasing consultant in Chicago for Village Green, a management company based out of Farmington Hills, Michigan. He last served as a Regional Marketing Director there, overseeing sales, marketing and assisting with business development initiatives.