The Latest Insights To Conquer Digital Marketing

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Marketing Tips For 2021

Marketing Tips For 2021

Surviving in the wildly competitive market of today’s global commerce is always particularly hard for small businesses and depends to a great extent on proper marketing strategies. Digital marketing, in particular. To help you with this particular part of running a successful small business, today we’re going to share some of the most efficient marketing tips for 2021, so make sure to take notes!

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The Customer-Deciding Journey And Why It Should Be Your Sales Strategy

The Customer-Deciding Journey And Why It Should Be Your Sales Strategy

A customer-deciding journey takes prospects down a path much more likely to end at a successful sale. It flips the well-worn notion of a buyer’s journey to instead focus on what the customer is doing rather than what you are doing to the customer. And it starts with a challenge to answer the fundamental question of, “Why should I change and why should I do anything differently?”

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LinkedIn Ads: The Fundamental Guide

LinkedIn Ads: The Fundamental Guide

LinkedIn ads are among the most powerful advertising formats available to marketers in the B2B space. From awareness all the way to lead generation, LinkedIn has been proven effective (if you can afford them). This article will explore the strategic benefits and drawbacks and then provide you with a tactical implementation plan if you’re ready to get started.

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Why You Need SEO Especially In 2021

Why You Need SEO Especially In 2021

It has become more of a way for consumers to gather information, research, and shop in 2020. In 2021, there are more valuable reasons as to why your business needs SEO now more than ever.

While no one knows what 2021 will bring to SEO, there are ways to help prepare for what’s to come. Here a list of things that are important to prepare for your business’ SEO strategy in 2021:

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Rebranding? Here’s The Good – The Bad – The Ugly

Rebranding? Here’s The Good – The Bad – The Ugly

Marketers get energized by the challenge of updating the company’s image, establishing new messaging that’s on-point with the ethos of the brand, and how to artfully craft it so that it resonates with prospective buyers. Meanwhile, the executives behind the company doing the rebranding clutch their hearts (and their wallets) as they reel from the sticker shock of what a brand refresh costs and how it redirects focus away from the daily operations – and sales – of the existing business.

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Google Analytics 4: What You Need To Know

Google Analytics 4: What You Need To Know

Millions of businesses across the world rely on Google Analytics to help them understand user behavior and customer preferences. When Google announced its biggest update in over a decade, many businesses were forced to understand and transition to Google Analytics 4 (previously App + Web) quickly. Google Analytics 4, sometimes referred to as GA4, uses machine learning to provide deeper insights.

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