Managing your online reputation is about to get significantly easier. Releasing on December 23, the AI Reputation Specialist—included in the newly rebranded GREENstick Reputation AI—is designed to work like a dedicated digital employee.
Included in Reputation Management Premium, this tool helps businesses reduce manual work, improve brand consistency, and truly understand what customers think by responding to reviews automatically and delivering actionable insights via chat.
What’s New: The AI Reputation Specialist
This isn’t just automation; it’s intelligent engagement.
1. Automatic, On-Brand Review Responses
The AI Reputation Specialist automatically responds to Google and Facebook reviews using customizable prompts that you control. You define the tone, style, and rules, ensuring the AI sounds exactly like your brand—never robotic.
This helps businesses:
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Acknowledge every review fast: Eliminate the backlog, even for tough reviews.
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Reduce risk: Use “reputation-safe” guardrails to ensure professional replies.
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Eliminate manual work: Free up staff time by removing the burden of typing individual responses.
2. Instant AI Insights via Chat
Stop digging through dense reports. Users can now simply chat with the AI Reputation Specialist to extract clear insights from their review and NPS data.
Through chat, you can:
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Spot trends: Identify early warning signs like shifts in sentiment.
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Understand themes: Instantly see what topics are recurring in customer feedback.
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Get recommendations: Receive actionable advice to improve visibility and reputation.
Meet GREENstick Reputation AI
To reflect this powerful new experience, the product formerly known as “Reputation Management” is becoming GREENstick Reputation AI.
Note: In the Marketplace, the product will appear as “Reputation AI” for simplicity.
With the AI Reputation Specialist included, Reputation AI helps you:
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Build credibility faster by acknowledging every review with timely, personalized responses that encourage more feedback.
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Understand customers clearly by turning data into conversational insights.
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Improve local visibility by uncovering themes in reviews that can strengthen your SEO and messaging.
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Stay in control through automated responses that highlight what matters most.
Need Help? White-Glove Setup is Available
With this stronger product experience, our team of experts offers a setup and support service to ensure everything is configured properly from the start. GREENstick Services can accelerate onboarding so your AI Reputation Specialist provides value on day one.
AI Reputation Specialist Setup and Support includes:
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Custom configuration of the AI Reputation Specialist.
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Setting up automated review requests via SMS + Email.
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Enabling automated AI review responses on Google & Facebook.
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Ongoing support with prompts, automations, and future feature updates.
Recommended For: Time-strapped customers and service-based SMBs (such as home services, salons, and real estate professionals). We provide immediate value through setup and ongoing monthly service to ensure every review is responded to—and that new reviews multiply—no matter the platform.
Important Updates to Legacy Services
To align with our AI-first strategy, we are streamlining our service offerings.
Effective December 23, 2025: The following legacy services will be removed from general sale and will only be available to currently active customers:
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Review Responses Standard & Plus
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Review Responses: Up to 10 / Unlimited
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Review Requests
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Google Review Responses: Up to 10
Service Retirement Timeline:
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Active Customers: All current activations remain fully supported until June 30, 2026.
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Transition Requirement: After June 30, 2026, all legacy accounts must transition to the enhanced AI Reputation Specialist Setup to maintain service.
For questions or support regarding this transition, please contact your dedicated business representative.
Summary
Reputation AI is smarter, faster, and built for today’s review-driven economy. With the AI Reputation Specialist, businesses can:
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Automatically respond to every Google and Facebook review using on-brand, safe replies.
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Get real-time insights from customer reviews and NPS data via a simple chat.
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Strengthen reputation and SEO with significantly less manual effort.
Watch for more details and resources following the release on December 23.