How To Make Online Meetings Productive

In this article, we share our favorite ways to make online meetings productive. Lots of us are staying at home for the foreseeable future. Here’s how to make the most of it.

SET AN AGENDA

Because you’re no longer meeting in person, having an agenda is a good idea, even if it’s not something you usually provide. Without the ability to interject as easily as you could face-to-face, people may forget they have something to share or be unable to indicate they’d like to speak since everyone is joining remotely. Ask staff members what they need to bring up and be sure to include some kind of document. Share it with everyone before the meeting starts, and if you anticipate last-minute additions, make everyone aware of an alert feature or build in time at the end of the meeting to catch anything you may have missed.

USE THE VIDEO FEATURE WISELY

The video feature on most online meeting platforms can inspire some pretty heated debates. Tread wisely on determining how and when you’d like to use it.

Lots of people are uncomfortable on camera, which means mandating people to use the video screen during a meeting may not be the best approach. Make it optional if you can, and don’t pressure others to share their video feeds if they don’t want to.

If you still feel like sharing faces is key to hosting a good meeting, make sure everyone knows well in advance. Sometimes dress standards can be a little lower for employees working from home. Make sure everyone has time to prepare themselves and look how they’d like.

ALLOW FOR (SOME) SOCIALIZING

One of the biggest drawbacks of working remotely is the lack of camaraderie between employees. Even for introverts, missing out on key chances to develop relationships with coworkers can lead to a serious drop in morale.

If you’re able, find ways to allow for socializing during meetings where the team gets together. You may decide to allocate five or ten minutes at the beginning of the meeting to share personal news or allow team members to join the meeting early or stay in the virtual meeting room after the business has wrapped up in order to catch up. While it’s hard to adjust remote work to truly mimic in-person experiences, find ways to use your online meeting platform to bring a sense of normalcy to a very abnormal situation.

BE FLEXIBLE

When employees who generally don’t work remotely start doing so, there are bound to be a few changes as team members make that transition. Be mindful of these, and do what you can to mitigate them.

Check in with meeting attendees and see if you need to adjust standing meeting times due to new schedules related to child care or other commitments. Ensure your video conferencing has options for those who may be commuting during the call, or who need to join late or leave early.

Consider enabling a chat feature if you’re able; that way team members can add something to the discussion without interrupting the speaker, which can make the conversation hard to follow when everyone has joined by phone.

EMAIL A FOLLOW UP.

With remote workers so spread out, follow up important meetings with an email or other written form of communication. Most conference calls have the ability to record meetings for later playback. But most team members won’t have time to review an entire recording to find the items they discussed related to their work. Summarize the next actions team members should take once the call ends and make sure everyone ends up with a copy. If you want to kill two birds with one stone, do it in the same document as the agenda!

REMAIN TRUE TO YOUR CORE VALUES.

Even though your team may be working from home, remember your company mission. No matter if you’re in the office or sitting on your couch, your overarching goals will remain the same. For us at Green Stick Marketing, we’re dedicated to simplifying business marketing and building a better way. Genuine enthusiasm, passion, and results-determined living at the core of everything we do. Examine your motto and see if you can do the same.

How are you making your online meetings more productive? Share with us by commenting below.

Chris Beckwith-Taylor

Chris Beckwith-Taylor is a marketing innovator, known for progressing the multifamily industry forward with his behavior-based, data-driven approach to digital strategy. Beckwith-Taylor currently guides all strategic digital and technology initiatives across Green Stick Marketing's growing business portfolio. Before launching his marketing agency, Chris was the Vice President Of Marketing at The Franklin Johnston Group, where he was responsible for the strategic marketing and leasing efforts across the organization's 20,000-plus conventional, senior, and affordable assets. Chris also worked as the National Marketing Manager for Fore Property Company, where he ran the lease-up efforts for new apartment developments in Denver, Las Vegas, Pittsburgh, Orlando, and Portland. Prior to joining Fore Property Company, Christopher managed the advertising for over 150 multifamily communities at CoStar, a commercial real estate information and marketing provider based in Washington, D.C. Beckwith-Taylor’s marketing experience began in 2006 as a leasing consultant in Chicago for Village Green, a management company based out of Farmington Hills, Michigan. He last served as a Regional Marketing Director there, overseeing sales, marketing and assisting with business development initiatives.

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