AI-Generated Social Posts Launching In Social Marketing

What is it?

Artificial intelligence has been integrated into the social posting functionality in Social Marketing to allow users to quickly create a social post using AI-generated content. This feature works for accounts with Social Marketing Pro.

Why is this important?

Streamlines the process when you want to quickly post to your social networks and save time, improves the ease of content creation, reduces research needed, and allows you to interact with your audience faster.

How does it work?

Go to Social Marketing and hit compose which will go to the compose screen. Look for the “suggest post” button shown below and click it to open a new prompt window.

The new window will look like this and have a prompt to enter what type of content you want the AI to generate.

Enter a topic or description of what the AI should generate at the prompt, like “write about dark roast coffee in a humorous tone.” Choose either a short or long form for the post, then hit the “Generate” button to see the new AI-generated content.

Once the AI-generated content appears, the user can make changes and update as needed. Once satisfied with the content, just select “Use this content” to post.

When is it available?

Currently, the feature is enabled for Early Access Customers and will be released in January 2023 to all customers that have Social Marketing Pro activated.

Chris Beckwith-Taylor

Chris Beckwith-Taylor is a marketing innovator, known for progressing the multifamily industry forward with his behavior-based, data-driven approach to digital strategy. Beckwith-Taylor currently guides all strategic digital and technology initiatives across Green Stick Marketing's growing business portfolio. Before launching his marketing agency, Chris was the Vice President Of Marketing at The Franklin Johnston Group, where he was responsible for the strategic marketing and leasing efforts across the organization's 20,000-plus conventional, senior, and affordable assets. Chris also worked as the National Marketing Manager for Fore Property Company, where he ran the lease-up efforts for new apartment developments in Denver, Las Vegas, Pittsburgh, Orlando, and Portland. Prior to joining Fore Property Company, Christopher managed the advertising for over 150 multifamily communities at CoStar, a commercial real estate information and marketing provider based in Washington, D.C. Beckwith-Taylor’s marketing experience began in 2006 as a leasing consultant in Chicago for Village Green, a management company based out of Farmington Hills, Michigan. He last served as a Regional Marketing Director there, overseeing sales, marketing and assisting with business development initiatives.